Where is delonghi brand from

By , the company had grown sufficiently to attempt to conquer a new and important market--the United States. Its range of products included oil-filled heaters, fan heaters, and gas-fired and kerosene heaters as well. In this, the company was aided by its willingness to innovate and to seek out new niche product areas.

Such was the case with its launch of the Plus Heat Multi System, the first to combine the advantages of oil-filled, electric and fan heater systems. Yet by then De'Longhi had undergone a dramatic expansion. The company's true transformation took place in the second half of the s through a series of acquisitions that not only brought it an extended range of brand names but also the technological expertise to make it a leading innovator in a number of new product areas.

In , the company acquired Elba, a maker of free-standing ovens and built-in ovens and stove tops. That purchase helped boost the company's own newly introduced oven line, launched with the highly successful "Sfornatutto" tabletop oven in The success of the Sfornatutto oven in Italy was assured by De'Longhi's quick recognition of the new product's potential.

After learning the Italian consumers were reluctant to use their traditional built-in ovens because of the perceived high energy costs of these units, De'Longhi began marketing as a low-cost alternative the Sfornatutto, which, because of its small size, required far less pre-heat time than conventional ovens. De'Longhi added to its heating technology with the purchase of Radel in This acquisition gave the company new operations in developing central heating systems based on water-circulating heaters.

De'Longhi also sought to extend its operations into another area, that of air conditioners, in the mids. Confronted by the relatively small market for air conditioners in Europe on the one hand, and by the presence of a number of large players in the more well-developed North American market on the other, De'Longhi decided to call upon its growing tradition for innovation. In , the company introduced the first portable air conditioning system, the Pinguino.

That product quickly became one of the most popular air conditioning systems in the world. Following the launch of the Pinguino, De'Longhi acquired Ariagel, adding that company's air conditioning expertise in De'Longhi's extended its range of ovens in with the launch of its first microwave ovens. Despite heavy competition from the growing number of low-cost appliance producers in Asia, De'Longhi managed to carve out a significant place for itself in that sector as well, producing microwave ovens under its own brand name, and as a key OEM supplier as well.

This position was reinforced with the creation of a new 60,square-foot facility, the largest facility for the production of microwave ovens in Europe. The company's next acquisition came in , when it purchased Vetrella. That purchase enabled De'Longhi to add production of vacuum cleaners and other floor care systems. In the meantime, the company had another hit product on its hands with the launch of the Friggimeglio, also known as the Roto Fryer, in , the first deep-fat fryer to feature a revolving basket.

As one company executive told Appliance magazine in "We understood we couldn't participate in that category with just another me-too fryer. Instead, we developed a fryer with a rotating basket. It uses 50 percent less oil than any other deep fat fryer.

It offers a significant health advantage as well as economy. In the late s and into the s, De'Longhi began solidifying its international presence by opening a number of foreign sales and manufacturing subsidiaries. The company established subsidiaries in Spain and offices in France, Germany, and Belgium. The event provided attendees with education, training, networking opportunities, and was used as an avenue to generate leads. AFS draws the entire automotive lending and leasing community together a discussion on the future of the industry.

Farnborough International Airshow is one of the most influential exhibitions for the Textron trade show cycle, with over 80 of the top aerospace companies also participating in the show. Blitz was appointed for the second year to supply technical production services for the London edition of the event in , delivered by the Blitz in-house team at ExCeL London. Blitz were engaged to deliver full technical staging and audio visual services for the conference, including a main plenary, exhibition area and five breakout rooms.

Blitz GES was appointed to deliver a full suite of event production services for the 52nd edition of the Wildlife Photographer of the Year. Mat Collishaw reached out to ON Services to help him with technical support for his latest art piece, Albion. We are looking forward to further cooperation with you for IFA Berlin Previous Article. The s see a period of expansion and investments in the Group's image. The success is such that in the first foreign branch was opened in New York, based in the Empire State Building.

Acquisition of Kenwood, a brand well-known worldwide for its great specialization in household appliances for food preparation, and Ariete, with products for the kitchen, home cleaning and ironing. The technological innovation of the machines gained a strong interest in consumers and beyond. In a historic agreement was signed with Nespresso for the distribution of capsule coffee machines. This agreement will lead in to the launch of Lattissima, produced in the Group's factories and born to become a point of reference in the sector of espresso coffee machines.

In this way, the Group's leadership in the global portable air conditioning market is strengthened. In Braun, and specifically its household products, join the Group. Already the global leader in immersion blenders, as part of the Group Braun continues growing steadily in the food preparation and ironing segments.